1. Do not have to pay for their evening dress
One evening gown’s price may 50000-100000 U.S. dollars, Bullock, Hathaway and Cruz in the time of benefiting these sky-high price evening dress , they did not need to spend one cents. Star stylist Nike Wo Lai Luosi, said: “You lend them your dress, hoping that they can become the darling of photographers , this behavior , it’s just the rewarding. To the Hollywood actress who participate in the ceremony, especially the lucky nominees, design company will customize specifically for their dress, and it is free of charge. the return They want is that these actress on the red carpet interview, they can say ‘Valentino’, or ‘YSL’, bluntly, that is to do some advertising for them. They invested thousands of dollars in the evening dress , but if they can become a major bright spot, then the value of the publicity for their own brands would be of about one million. ”
Although the dress is free, but we should not, therefore feel jealous. Because these provided free charge dress would only to wear once, Hollywood actress rarely able to own them as their revenue of the wardrobe. In other words, finally, they had to return to its origin owner. Wolailuosi was once the stylist of Oscar-winner Ma Lima Kettering, “Project Runway” and “The Victory Project”. He said: “After the awards ceremony ended, the designer usually would recover the dress, and then save them in their files. A few years later, if these dresses were on display at some exhibition, they will say, ‘certain actress who wore it to participate in Academy Awards’. ”
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